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Ballet Talk for Dancers

Television: Commercial for NYCB's Nutcracker


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Did anyone see this on TV? I missed it and would like to view online. I rarely ever see ballet highlighted in tv ads and I'm wondering if anyone has information on how to find a link to televison commercials featuring ballet (or this NYCB ad in particular). Do other companies promote their season's performances on tv? I wonder if this is part of a new mktg strategy for NYCB?

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The ballet company that I dance for promotes all of our ballets by television ads as well as posters and ads in the newspapers and magazines

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Posters, radio promos and print ads in newspapers and magazines are typical for NYCB but I've never seen them do a TV commercial. I hope they run it again and do more for other ballets during the upcoming winter season :)

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Our advertisement for the Nutcracker just included posters, fliers and 1 or 2 radio interviews with our artistic director and also ads in the newspaper, however never any tv ads. Those must be fairly rare. I have never seen an ad on tv for a dance program.

Edited by underthesea
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